GUIDE TO WORKING WITH THE OFFICE OF MARKETING COMMUNICATIONS

What happens after the text is ready?

After the initial creative meeting and the development of approved text, you will see a "comp," or preliminary design that shows the format and design we recommend. Once you've approved a design, the designer will prepare proofs for you and the editor and will work with the production manager to bid the job. Our production manager will contact you regarding costs and will give you the information you need to complete a purchase order requisition. If you have any questions about the status of your job as it moves through the production process, please call the production manager (8-6541). The production manager follows each job as it moves through production and will be able to answer your question immediately or will know where to find the answer.

You'll see the job at first proof and second proof stages (and more if needed), one final time just before it goes to the printer, and once again when the blueline (a proof prepared by the printer) arrives. Careful, thorough proofing by you or someone you hire or designate is essential. Our editor will edit and proofread the piece (unless you choose to handle that yourself), and we can hire outside readers if you want, but the ultimate responsibility for its typographical and general correctness rests with you.